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	<title>Co-Creating Mutual Value Collaborative</title>
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		<title>Androscoggin Bank – A Leader In Regenerative Business Growth</title>
		<link>https://cocreatingmutualvalue.org/androscoggin-bank-leading-the-way-in-sustainable-banking/</link>
		
		<dc:creator><![CDATA[Judi Jones]]></dc:creator>
		<pubDate>Mon, 05 May 2025 14:39:39 +0000</pubDate>
				<category><![CDATA[Videos]]></category>
		<guid isPermaLink="false">https://cocreatingmutualvalue.org/?p=34543</guid>

					<description><![CDATA[<p>Click to view this video.</p>
<p>The post <a href="https://cocreatingmutualvalue.org/androscoggin-bank-leading-the-way-in-sustainable-banking/">Androscoggin Bank – A Leader In Regenerative Business Growth</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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<p class=""><a href="https://youtu.be/8YIYzhjgtgA?si=QT0KOZmOuNUDituc">Click to view this video.</a></p>
<p>The post <a href="https://cocreatingmutualvalue.org/androscoggin-bank-leading-the-way-in-sustainable-banking/">Androscoggin Bank – A Leader In Regenerative Business Growth</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">34543</post-id>	</item>
		<item>
		<title>Androscoggin Bank – How a Bank is Helping to Bring a Community Together</title>
		<link>https://cocreatingmutualvalue.org/androscoggin-bank-community-bbc/</link>
		
		<dc:creator><![CDATA[Judi Jones]]></dc:creator>
		<pubDate>Sat, 03 May 2025 14:37:07 +0000</pubDate>
				<category><![CDATA[Videos]]></category>
		<guid isPermaLink="false">https://cocreatingmutualvalue.org/?p=34552</guid>

					<description><![CDATA[<p>Click to view this video.</p>
<p>The post <a href="https://cocreatingmutualvalue.org/androscoggin-bank-community-bbc/">Androscoggin Bank – How a Bank is Helping to Bring a Community Together</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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<h3><span style="color: #993366;"><a style="color: #993366;" href="https://www.bbc.com/storyworks/common-good/androscoggin-bank" target="_blank" rel="noopener">Click to view this video.</a></span></h3>
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<p>The post <a href="https://cocreatingmutualvalue.org/androscoggin-bank-community-bbc/">Androscoggin Bank – How a Bank is Helping to Bring a Community Together</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">34552</post-id>	</item>
		<item>
		<title>From incrementalism to prototyping: a practical strategy to support business as a force for good.</title>
		<link>https://cocreatingmutualvalue.org/from-incrementalism-to-prototyping-a-practical-strategy-to-support-business-as-a-force-for-good/</link>
		
		<dc:creator><![CDATA[Bernard Mohr]]></dc:creator>
		<pubDate>Thu, 19 Dec 2024 15:44:38 +0000</pubDate>
				<category><![CDATA[Insight]]></category>
		<guid isPermaLink="false">https://cocreatingmutualvalue.org/?p=34318</guid>

					<description><![CDATA[<p>The post <a href="https://cocreatingmutualvalue.org/from-incrementalism-to-prototyping-a-practical-strategy-to-support-business-as-a-force-for-good/">From incrementalism to prototyping: a practical strategy to support business as a force for good.</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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				<div class="et_pb_text_inner"><p>JOHN ELKINGTON, one of the giants in the field of sustainability. Is credited with the widely used framework of the triple bottom line, also known as people plant and profit. His recent blog offers a welcome  optimistic perspective* for the future role of business in the creation of a world that works for all.</p>
<p>He then quickly shifts to challenging thousands of newly-minted chief sustainability officers (CSOs) to move beyond incrementalism to structural solutions citing examples of corporations that have spun off separate entities dedicated to creating market based solutions to challenges of sustainability &#8211; for example Ford Motor Company and Solvay, a Belgian multinational chemical company.*</p>
<p>This kind of corporate  structural innovation can indeed be a successful shift, allowing both its legacy functions to thrive, while providing resources and leadership to emerging market opportunities. We do not oppose any of this; however, given the slow rate of such structural change, we suggest a reframing of the criticism about everything else, which he dismisses as incrementalism.</p>
<p>We propose that human resistance to business model change can often be overcome by inviting corporate leadership and external stakeholders into a process of business model innovation through safe prototyping rather than betting the farm on a major structural change.</p>
<p>Towards this end, we continue to develop the methodology called Co-Creating Mutual Value (CCMV) as one practical, low-risk, and low-cost approach to regenerative business growth.</p>
<p><img data-recalc-dims="1" fetchpriority="high" decoding="async" src="https://i0.wp.com/cocreatingmutualvalue.org/wp-content/uploads/2024/12/increment.png?resize=436%2C461&#038;ssl=1" width="436" height="461" alt="" class="wp-image-34324 aligncenter size-full" /></p>
<p>CCMV is a 3 phase methodology designed to safely and economically create new products and services that are both profitable for the company and that address any of the many social human and ecological challenges we all face. It is a methodology that does not require huge investments or major structural changes as a first step. Rather the CCMV methodology ensures the use of existing capabilities and resources as the basis for service or product innovation. Moreover, the CCMV method taps into the highest aspirations of people within the business while building significant social capital among stakeholders within the company&#8217;s ecosystem.</p>
<p>It Is a method that can be utilized at any scale, and can be a toe in the water approach to shifting business growth from a singular focus on profit, to a focus on profit from purpose.</p>
<p>CCMV begins with the identification of new regenerative business opportunities – and then accelerates the journey by applying systemic design thinking practices in both the product/service innovation and implementation phases.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>===========================================================</p>
<p>*Read Elkington’s December 19, 2024 post <a href="https://www.sustainabilityprofessionals.org/after-the-sustainability-recession">https://www.sustainabilityprofessionals.org/after-the-sustainability-recession</a></p></div>
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<p>The post <a href="https://cocreatingmutualvalue.org/from-incrementalism-to-prototyping-a-practical-strategy-to-support-business-as-a-force-for-good/">From incrementalism to prototyping: a practical strategy to support business as a force for good.</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">34318</post-id>	</item>
		<item>
		<title>Beyond Mitigation: Would You Work In a Regenerative Business?</title>
		<link>https://cocreatingmutualvalue.org/beyond-mitigation-would-you-work-in-a-regenerative-business/</link>
		
		<dc:creator><![CDATA[Bernard Mohr]]></dc:creator>
		<pubDate>Thu, 19 Sep 2024 16:00:00 +0000</pubDate>
				<category><![CDATA[Insight]]></category>
		<guid isPermaLink="false">https://cocreatingmutualvalue.org/?p=34331</guid>

					<description><![CDATA[<p>The post <a href="https://cocreatingmutualvalue.org/beyond-mitigation-would-you-work-in-a-regenerative-business/">Beyond Mitigation: Would You Work In a Regenerative Business?</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
]]></description>
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				<div class="et_pb_text_inner"><p><span class="break-words           tvm-parent-container"><span dir="ltr">If a Regenerative Business creates products or services that contribute to solving our social, economic and environmental problems, rather than just mitigating negative effects -would you want to work for it?<span><br /></span><span><br /></span>If a Regenerative Business focused on social, economic and environmental problems that meet ALL four of these criteria:<span><br /></span>1)       People in the business and people in the community (ecosystem) care about the problem.<span><br /></span>2)       The problem uses the strengths of the business and the strengths in the community (ecosystem).<span><br /></span>3)       The solution makes the world a better place.<span><br /></span>4)       The solution (new products or services) increases the prosperity of the business<span><br /></span><span><br /></span>… would you want to work for a business like that?<span><br /></span><span><br /></span>Please share your thoughts!<span><br /></span></span></span></p>
<p><span class="break-words           tvm-parent-container"><img data-recalc-dims="1" loading="lazy" decoding="async" src="https://i0.wp.com/cocreatingmutualvalue.org/wp-content/uploads/2024/12/LIpost.jpg?resize=300%2C300&#038;ssl=1" width="300" height="300" alt="" class="wp-image-34334 aligncenter size-medium" srcset="https://cocreatingmutualvalue.org/wp-content/uploads/2024/12/LIpost-980x980.jpg 980w, https://cocreatingmutualvalue.org/wp-content/uploads/2024/12/LIpost-480x480.jpg 480w" sizes="(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, 100vw" /></span></p></div>
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<p>The post <a href="https://cocreatingmutualvalue.org/beyond-mitigation-would-you-work-in-a-regenerative-business/">Beyond Mitigation: Would You Work In a Regenerative Business?</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">34331</post-id>	</item>
		<item>
		<title>Can and Should Organization Designers Help Businesses Build a Better Society?</title>
		<link>https://cocreatingmutualvalue.org/can-and-should-organization-designers-help-businesses-build-a-better-society/</link>
		
		<dc:creator><![CDATA[Bernard Mohr]]></dc:creator>
		<pubDate>Sat, 13 Apr 2024 15:10:56 +0000</pubDate>
				<category><![CDATA[Videos]]></category>
		<guid isPermaLink="false">https://cocreatingmutualvalue.org/?p=34084</guid>

					<description><![CDATA[<p>In addition to traditional concerns about cost, agility and quality, our clients [and us] are being challenged with their record on SDG’s, ESG, DEI+B in the world outside their organizations. While these challenges overlap significantly, the question they raise is how do we as design practitioners respond, if at all? Guest presenter:&#160;Bernard MohrModerator:&#160;Paul Tolchinsky We [&#8230;]</p>
<p>The post <a href="https://cocreatingmutualvalue.org/can-and-should-organization-designers-help-businesses-build-a-better-society/">Can and Should Organization Designers Help Businesses Build a Better Society?</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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<iframe loading="lazy" title="ODF - Can and Should Org Designers Help Businesses Build a Better Society?" src="https://player.vimeo.com/video/932653499?dnt=1&amp;app_id=122963" width="1080" height="629" frameborder="0" allow="autoplay; fullscreen; picture-in-picture; clipboard-write"></iframe>
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<p class="">In addition to traditional concerns about cost, agility and quality, our clients [and us] are being challenged with their record on SDG’s, ESG, DEI+B in the world outside their organizations. While these challenges overlap significantly, the question they raise is how do we as design practitioners respond, if at all?</p>



<p class="">Guest presenter:&nbsp;<a href="https://www.linkedin.com/in/bernardjmohr/" target="_blank" rel="noreferrer noopener"><strong>Bernard Mohr</strong></a><br>Moderator:&nbsp;<a href="https://www.linkedin.com/in/paul-tolchinsky-838394/"><strong>Paul Tolchinsky</strong></a></p>



<p class="">We explored:</p>



<ol class="wp-block-list">
<li class="">What contributions to society do we want from our business enterprises</li>



<li class="">What role do we, as organization designers, want to play in helping our clients build a better society? What is our responsibility as a profession and as practitioners?</li>



<li class="">How, when and where can we, as designers, engage leaders in the conversation about the role of their businesses in creating a better society?
<ul class="wp-block-list">
<li class="">How do we help our clients integrate “profit” and “purpose”?</li>



<li class="">What capabilities will our client organizations need to succeed in this arena?</li>



<li class="">What will our “offer” to our clients look like? What skills, tools, capabilities, practices, etc., will we offer to our clients
<ul class="wp-block-list">
<li class="">What are we doing today? What could we do in the future?</li>
</ul>
</li>
</ul>
</li>
</ol>
<p>The post <a href="https://cocreatingmutualvalue.org/can-and-should-organization-designers-help-businesses-build-a-better-society/">Can and Should Organization Designers Help Businesses Build a Better Society?</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">34084</post-id>	</item>
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		<title>Beyond Start-ups: Opportunities To Build a Better World?</title>
		<link>https://cocreatingmutualvalue.org/beyond-startups/</link>
		
		<dc:creator><![CDATA[Bernard Mohr]]></dc:creator>
		<pubDate>Tue, 25 Jul 2023 16:35:00 +0000</pubDate>
				<category><![CDATA[Insight]]></category>
		<category><![CDATA[core strategy]]></category>
		<guid isPermaLink="false">https://cocreatingmutualvalue.org//?p=33909</guid>

					<description><![CDATA[<p>Wow! A search in&#160;Fastcompany.com/magazine&#160;for “start-ups”, left me gazing at no less than 14,437 stories. – many of which are banking on pursuing business prosperity through building a better world, not as a side activity, but as a core strategy. Compelling ambitions! Making nuclear energy with tiny reactors. Turning CO2&#160;into everything from yarn to jet fuel. [&#8230;]</p>
<p>The post <a href="https://cocreatingmutualvalue.org/beyond-startups/">Beyond Start-ups: Opportunities To Build a Better World?</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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<p>Wow! A search in&nbsp;<a href="http://fastcompany.com/magazine">Fastcompany.com/magazine</a>&nbsp;for “start-ups”, left me gazing at no less than 14,437 stories. – many of which are banking on pursuing business prosperity through building a better world, not as a side activity, but as a core strategy.</p>



<p>Compelling ambitions! Making nuclear energy with tiny reactors. Turning CO2&nbsp;into everything from yarn to jet fuel. Using AI to design EV batteries that are 300% better. . The use of super-hot bricks to run factories with zero emissions. There are also tart-up stories about improving breast cancer detection; helping laid-off tech workers retain their visa status; using webform tools to help after deadly earthquakes; telehealth services in the school nurses&#8217; office; new housing within factories; increasing access to the morning-after pill and turning a laundromat into a doctors office – to mention just a few.</p>



<p>These start-ups have the right idea. &nbsp;But so far the evidence suggests that while they inspire us and have future promise, we need the reach and resources of mid to large-size businesses if we want to move the needle toward a better world for all.</p>



<p>This is what CCMV (Co-Creating Mutual Value) is all about, – supporting growing, medium and large-sized businesses (ie- Corporate America) with the tools and practices needed to build a better world by identifying and capturing new business opportunities. Opportunities at the intersection of what the world needs, what a business’s core strengths are, and the likelihood of positive business impact..</p>



<p>Presently, there are very few businesses that have gone beyond philanthropic and “do less harm” strategies. Very few “Corporate America” businesses are creating value that supports the UN Sustainable Development Goals</p>



<p>At CCMVC our research seeks to understand the unique challenges that mid to larger businesses face in going down this road. We seek to learn from the small minority that have already succeeded. By studying “what works”, we develop an evidence-based Roadmap (steps, tools, practices, mindsets) that any existing business can use to engage ecosystem stakeholders in identifying and capturing opportunities that will create mutual value. Value that includes but goes beyond ROI. Value that creates a better world as defined by the UN Sustainable Development Goals.</p>



<p>Please contact us:<br>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;If you know of a company open to a 60 minute interview<br>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Or, if you are interested in joining our team of research volunteers</p>



<p>Contact:&nbsp;<a href="mailto:Bernard@CoCreatingMutualValue.org">Bernard@CoCreatingMutualValue.org</a>&nbsp;or call +1-207-807-4974</p>
<p>The post <a href="https://cocreatingmutualvalue.org/beyond-startups/">Beyond Start-ups: Opportunities To Build a Better World?</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">33909</post-id>	</item>
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		<title>The Fight For a Better World</title>
		<link>https://cocreatingmutualvalue.org/reinventing-capitalism/</link>
		
		<dc:creator><![CDATA[Bernard Mohr]]></dc:creator>
		<pubDate>Mon, 29 May 2023 16:28:00 +0000</pubDate>
				<category><![CDATA[Insight]]></category>
		<guid isPermaLink="false">https://cocreatingmutualvalue.org//?p=33904</guid>

					<description><![CDATA[<p>Full Disclosure: I rely on Capitalism and shareholder returns AND I abhor the movement to re-focus business exclusively on shareholder returns. Why?  For the bulk of my adult life, I made my living by founding and running my own professional service business. To plan for my future (which is now), I self-financed a portfolio of [&#8230;]</p>
<p>The post <a href="https://cocreatingmutualvalue.org/reinventing-capitalism/">The Fight For a Better World</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
]]></description>
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<p>Full Disclosure: I rely on Capitalism and shareholder returns AND I abhor the movement to re-focus business exclusively on shareholder returns. Why?</p>



<p> For the bulk of my adult life, I made my living by founding and running my own professional service business. To plan for my future (which is now), I self-financed a portfolio of investments as my retirement strategy. My main income now comes from this investment portfolio. I rely on the ability of these businesses to be profitable. But I also want to safeguard my children (and yours) from the ever-increasing threats of pandemics, terror in our schools and grocery aisles, ever-growing socio-economic inequality, unremitting injustices against marginalized groups, geopolitical conflicts, and climate disasters. This requires massive collaboration, at all levels, to reach breakthroughs in scientific, social and economic innovation. Frankly, a  better world where all people, businesses and communities thrive, now and across the generations cannot be realized without the reach and resources of business. But businesses must also prosper during that journey.<br><br>Fortunately, some of the most innovative businesses (small, medium and global) are succeeding at this BY using their strengths to solve ESG issues. And yet those businesses are under attack by people like State Senator Bryan Hughes (R- Texas). He is the author of what is being called “the fiduciary duty bill” &#8211; a bill that would prohibit public pension funds from investing in any corporation “with a purpose of furthering social, political” or other goals that deviate from maximizing short-term shareholder results.</p>



<p>Why do I bristle at such attacks? &nbsp;Given my dependence on shareholder returns, it seems to me I should applaud his work. And yet, I reject all those who are attacking businesses for pursuing strategies that create sustainable shareholder returns BY building a better world. These attacks are short-sighted and mean-spirited.</p>



<p>Short-term returns at the cost of a livable planet and a just society make no sense. Businesses need a world where the environment sustains us rather than threatens our very existence as a species, a world where together we overcome the pandemics, terror in our schools and grocery aisles, our socio-economic inequality and injustices, and our dangerous geopolitical conflicts.<br><br>Personally. I want to live and love in a world where ALL my neighbors experience justice, belonging, equity, and joy. Anything less is meanspirited and not worthy of the life I (and so many like me) have been given. And our children, mine and yours, need this world as well.<br><br>As paradoxical as it may sound to some, let us fight together for the right of business to go beyond focusing exclusively on short-term profit. Let us support those businesses that find ways to prosper by building a better world.</p>
<p>The post <a href="https://cocreatingmutualvalue.org/reinventing-capitalism/">The Fight For a Better World</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">33904</post-id>	</item>
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		<title>Reinventing Capitalism &#8211; what does that mean?</title>
		<link>https://cocreatingmutualvalue.org/regenerative-capitalism/</link>
		
		<dc:creator><![CDATA[Bernard Mohr]]></dc:creator>
		<pubDate>Fri, 19 May 2023 16:46:00 +0000</pubDate>
				<category><![CDATA[Insight]]></category>
		<category><![CDATA[inclusive capitalism]]></category>
		<category><![CDATA[new capitalism]]></category>
		<category><![CDATA[regenerative capitalism]]></category>
		<category><![CDATA[Stakeholder Capitalism]]></category>
		<guid isPermaLink="false">https://cocreatingmutualvalue.org//?p=33912</guid>

					<description><![CDATA[<p>Stakeholder capitalism, Inclusive Capitalism, The New Capitalism&#8230; all these and more are names being given to the movement to &#8220;reinvent capitalism&#8221; Driving this is the recognition that our economic model for value creation and distribution, driven by Milton Friedman&#8217;s popular, if perhaps somewhat misunderstood notion of shareholder primacy, can no longer be relied upon to [&#8230;]</p>
<p>The post <a href="https://cocreatingmutualvalue.org/regenerative-capitalism/">Reinventing Capitalism &#8211; what does that mean?</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
]]></description>
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<p>Stakeholder capitalism, Inclusive Capitalism, The New Capitalism&#8230; all these and more are names being given to the movement to &#8220;reinvent capitalism&#8221;</p>



<p>Driving this is the recognition that our economic model for value creation and distribution, driven by Milton Friedman&#8217;s popular, if perhaps somewhat misunderstood notion of shareholder primacy, can no longer be relied upon to address the challenges described by Rebecca Henderson in her book &#8220;Reimagining Capitalism in A World On Fire.</p>



<p>The good news is that many many many &#8220;nodes&#8221; of reinvention are springing up&nbsp;all around the world &#8211; from the almost 300 year old RSA (Royal Society for the Arts), to our very own small CoCreating Mutual Value Collaborative</p>



<p>Underlying all of this are the ideas sometimes expressed as &#8220;regenerative capitalism&#8221; A recent RSA blog describes these ideas quite well.</p>



<p>For a quick read, please see &lt;&lt; <a href="https://lnkd.in/e7w-XUw4">https://lnkd.in/e7w-XUw4</a> >>  </p>
<p>The post <a href="https://cocreatingmutualvalue.org/regenerative-capitalism/">Reinventing Capitalism &#8211; what does that mean?</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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		<title>Businesses Building a Better World</title>
		<link>https://cocreatingmutualvalue.org/businesses-building-a-better-world/</link>
		
		<dc:creator><![CDATA[Bernard Mohr]]></dc:creator>
		<pubDate>Fri, 17 Feb 2023 22:01:36 +0000</pubDate>
				<category><![CDATA[Insight]]></category>
		<category><![CDATA[ESG]]></category>
		<category><![CDATA[SDGs]]></category>
		<category><![CDATA[Stakeholder Capitalism]]></category>
		<category><![CDATA[Sustainability]]></category>
		<guid isPermaLink="false">https://cocreatingmutualvalue.org//?p=33676</guid>

					<description><![CDATA[<p>A great example of how &#8220;business&#8221; can build a better world and make money by so doing, can be found at&#160;http://bit.ly/3i7u9PO NOTE: When this second part of the equation exists, businesses will make the necessary investments.&#160; There are loads of opportunities for businesses to make money addressing climate change (http://bit.ly/3i7u9PO&#160;) &#8230;but what about our social [&#8230;]</p>
<p>The post <a href="https://cocreatingmutualvalue.org/businesses-building-a-better-world/">&lt;strong&gt;Businesses Building a Better World&lt;/strong&gt;</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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<p class="has-black-color has-text-color">A great example of how &#8220;business&#8221; can build a better world and make money by so doing, can be found at&nbsp;<a href="http://bit.ly/3i7u9PO">http://bit.ly/3i7u9PO</a></p>



<p class="has-black-color has-text-color">NOTE: When this second part of the equation exists, businesses will make the necessary investments.&nbsp;</p>



<p class="has-black-color has-text-color">There are loads of opportunities for businesses to make money addressing climate change (<a href="http://bit.ly/3i7u9PO">http://bit.ly/3i7u9PO</a>&nbsp;) &#8230;but what about our social and economic justice problems? How does business (as a sector) profitably create innovative solutions?</p>



<p class="has-black-color has-text-color">This requires bringing together stakeholders from the business&#8217;s ecosystem in new collaborations, at scale. The outcome will be breakthrough ideas (and execution) in HOW a business can combine its strengths with those of its stakeholders in ways that create meaningful MUTUAL value &#8211; for the business and its stakeholders.&nbsp;</p>



<p class="has-black-color has-text-color">Our non-profit, (<a href="https://cocreatingmutualvalue.org//">The Co-Creating Mutual Value Collaborative/ CCMVC</a>) believes businesses will undertake this journey if they a) are shown examples and b) if they are given the practical tools and methods to successfully create the needed business and operating model innovations.</p>



<p class="has-black-color has-text-color">At CCMVC we collect stories of where this has already worked and share them. We build tools and methods based on what we learn about &#8220;what works&#8221; and share them.&nbsp;</p>



<p class="has-black-color has-text-color">And, we also provide hands on support to any business that wants to be an organizational learning partner with us.</p>



<p class="has-black-color has-text-color">Want to Join our team?&nbsp;</p>



<p class="has-black-color has-text-color">Want to talk about becoming an organizational learning partner?&nbsp;</p>



<p class="has-black-color has-text-color">Feel moved to donate to us?</p>



<p class="has-black-color has-text-color">Message us&nbsp;<a href="mailto:bernard@cocreatingmutualvalue.org">bernard@cocreatingmutualvalue.org</a>&nbsp;or call me at +1-207-807-4974</p>
<p>The post <a href="https://cocreatingmutualvalue.org/businesses-building-a-better-world/">&lt;strong&gt;Businesses Building a Better World&lt;/strong&gt;</a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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		<title>CO-CREATING MUTUAL VALUE: WHAT, WHY,                      HOW and WHO </title>
		<link>https://cocreatingmutualvalue.org/co-creating-mutual-value-what-why-how-and-who/</link>
		
		<dc:creator><![CDATA[Bernard Mohr]]></dc:creator>
		<pubDate>Fri, 17 Feb 2023 21:33:27 +0000</pubDate>
				<category><![CDATA[Insight]]></category>
		<category><![CDATA[ESG]]></category>
		<category><![CDATA[SDGs]]></category>
		<category><![CDATA[Stakeholder Capitalism]]></category>
		<category><![CDATA[sustatinabiity]]></category>
		<guid isPermaLink="false">https://cocreatingmutualvalue.org//?p=33667</guid>

					<description><![CDATA[<p>The post <a href="https://cocreatingmutualvalue.org/co-creating-mutual-value-what-why-how-and-who/">CO-CREATING MUTUAL VALUE: WHAT, WHY,                      HOW and WHO </a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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<p><strong>Can business fix the world? The reach, resources, and capabilities of the business sector are very different from that of government or civil society organizations. Without the active engagement of business in building a better world, we cannot hope to address the social, economic, and environmental challenges we all face – in a time frame that works. But profit matters. CO-CREATING MUTUAL VALUE offers a practical strategy and tools that allow business to prosper through building a better world.</strong></p>
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<p><strong>WHAT</strong>: Co-Creating Mutual Value (CCMV) is about generating businesses profitability through building a better world. CCMV is a practical strategy for partnering with ecosystem stakeholders to create, deliver, and capture shared value directly focused on the UN Sustainable Development Goals.  </p>
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<p><strong>WHY</strong>: There are far too many people still excluded from justice, dignity, safety, and opportunity. </p>
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<p>The reach and resources of business are essential to creating a world where people, business, and economies thrive and nature flourishes. Regulators, employees, customers and even investors are calling for companies to go beyond harm reduction or philanthropy – to co-create net positive solutions. And companies need to generate profit from new services or products.&nbsp;</p>
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<p><strong>HOW</strong>: By discovering a business’s collective aspirations and strengths and applying them to building a better world, a company creates new conversations both within and with its ecosystem stakeholders. New relationships are created internally and externally, generating innovations in the business model (services, products, revenue streams) of direct benefit to investors, the most economically and socially challenged stakeholders, and the corporate culture. Through parallel operating model innovations and a new sense of purpose, a workplace characterized by community, dignity and meaning emerges. People become more engaged, committed, connected and productive.  </p>
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<p><strong>WHO</strong>: In contrast with traditional top down, company centered evolutions, CCMV meaningfully engages direct service/production employees, managers, executives and the voices of stakeholders often absent from discussions of community needs and business opportunities.  </p>
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<p>The post <a href="https://cocreatingmutualvalue.org/co-creating-mutual-value-what-why-how-and-who/">CO-CREATING MUTUAL VALUE: WHAT, WHY,                      HOW and WHO </a> appeared first on <a href="https://cocreatingmutualvalue.org">Co-Creating Mutual Value Collaborative</a>.</p>
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